Since 16 December, passengers and tourists using the LRT Kelana Jaya Line have been greeted by three visually-stunning and sophisticated digital merchandising kiosks located KL Sentral, Masjid Jamek and Ampang Park stations that make shopping easier, faster and instantaneous.
Called digital kiosks, these are the products of local start-up Trendy County which conceptualises the design and technology know-how of these machines. Trendy County is the leader in omni channel retail, that revolutionizing the way consumers shop by providing a highly engaged shopping experience which is not only convenient but also easy on your wallet.
“What set our digital merchandising kiosk apart from the regular insert cash-press-dispense machine are its large touch-swipe-tap display screen, augmented reality (AR) feature and social media connectivity,” says Trendy County managing director Jasvinder Singh.
“If you can swipe and tap on a smartphone or tablet, you can buy from our digital kiosks. It is just as easy. What’s even better is that all the products are displayed as they are and as soon as payment is made, they are dropped into the compartment below, you pick it up and go. What you see is what you get. No waiting, no fuss,” he adds.
Products available are smartphone accessories such as charging cables, power banks, USB flash drives, batteries, earphones, action cameras, wireless chargers, toys and collectibles. Prices of the products sold range from RM10 to RM499.
“These are popular items among travellers and Trendy County digital kiosks make it so easy and convenient for them to get quality products at reasonable prices.” says Jasvinder.
Trendy County digital kiosks are changing the common perception that vending machines sell only basic products of lower price range due to the machines’ limited functionalities. The digital kiosks are not only custom-built for size and types of products sold, they also operate on customised software.
“That is why our digital kiosks can offer a wider range of products with higher values and different sizes Energizer, Sony, Sandisk and Samsung are among the established brands available,” says Trendy County executive director Raja Ahmad Fauzan.
Collectors will be delighted to know that Hot Wheels die-cast cars, Thomas & Friends die-cast trains and Barbies figurines are available from these digital kiosks. Other toys from Mattel and Hasbro are on the menu too.
Trendy County digital kiosks also offer Panasonic beauty products such as electric shavers and beard trimmers for men and epilators for women – the first of self-serving stores to do so.
“We made sure that only reliable products are made available and at reasonable prices too. Our gadgets come with minimum of six months warranty, something you won’t get from other machine-dispensed goods.
While self-serving kiosks and vending machines are not new in the market, Jasvinder is confident Trendy County’s unique digital kiosks will spark a new trend in retail, adding colour and life to RapidKL LRT as the main public transport system in Klang Valley.
“We have a real customer service team, picking up and answering phone calls, and you are ensured of an email response within three hours during weekends. We also have real-time response time for feedback on social media. This is where Trendy County stands out,” says Jasvinder.
“The management of PRASARANA is in the midst of making LRT preferred shopping destination with exciting experience and Trendy County would like to be part of that retail experience by providing a brand-new way to shop that caters to travellers and visitors alike. We are working to add more variety and locations in the near future,” Raja Ahmad Fauzan adds.
To celebrate the opening of digital kiosks at LRT stations, Trendy County is running a promotion with fantastic giving away prizes to lucky passengers. These offers are available by spending minimum RM10 to purchase the Hot Wheels diecasts and TC Premium cables, customers stand to win cash back of RM5 until RM88, limited edition Hot Wheels sets worth RM170 and Belkin mobile phone accessories worth RM400.