Kicking off KLIA’s 18th anniversary celebrations, Malaysia Airports Holdings Bhd (MAHB) Managing Director Datuk Badlisham Ghazali performed the official launch of Trendy County automated stores by trying on a pair of sunglasses using its 3D augmented reality (AR) feature.
In line with MAHB’s goal of transforming KLIA into a major retail hub, Trendy County’s visually stunning and sophisticated automated stores are set to enrich travellers’ and visitors’ shopping experience, adding a new edge to the overall retail landscape in KLIA.
"Enhancing total airport experience is one of four strategic priorities in our five-year Runway to Success 2020 business plan. This total airport experience includes creating joyful experiences for airport users in an innovative and digitised environment. Trendy County's unique and innovative product offerings are in line with these aspirations," said Badlisham at the launching ceremony.
Fario Holdings is a subsidiary of EyePort Sdn Bhd, a local start-up that designs the automated stores and builds the technology under its Trendy County multi-channel retail platform.
“Trendy County is proud to be a part of the retail family in KLIA. This is a fantastic opportunity for us to add colour and variety and inject an element of fun to the shopping experience in KLIA. We see a huge potential in the retail landscape here and we hope to bring this experience to klia2 in the near future, ” said EyePort Sdn Bhd chairman Tunku Kamil Ikram bin Tunku Tan Sri Abdullah .
Trendy County’s seven automated stores have been serving KLIA travellers and visitors since May 1 at various strategic locations in the terminal, making shopping easier, faster and instantaneous for 24/7, 365 days a year.
What set the automated store apart from the regular vending machine are its large touch- swipe-tap display screen, augmented reality (AR) feature and social media connectivity.
Products include are smartphone accessories such as charging cables, power banks, surge protectors, USB flash drives, batteries, earphones, laser keyboards, action cameras and wireless chargers, beauty and fashion items such as sunglasses and contact lenses and even Lego or Barbie figurines for the young travellers. Prices of the products sold range from RM10 to RM299.
“Our products such as power banks, phone cables and toys, are especially popular among travellers due to their quality and reasonable prices. And our automated stores are located at convenient spots, making it easy for the passengers to buy them. We are in the process of enabling more payment platforms for the convenience of international travellers and visitors,” EyePort managing director Jasvinder Singh.
“Plans are in place to expand the presence of Trendy County automated stores to high- pedestrian traffic areas in Kuala Lumpur, including LRT stations and healthcare facilities,” said Jasvinder.
KLIA has recorded consistent passenger count, chalking up an accumulated 9.33 million passengers from January to May 2016. This presents a huge potential in the retail sector, especially in the airport complex where shopping is the main activity and a major revenue stream.
To celebrate the launch of Trendy County automated stores, Fario Holdings is giving away two personal care kits and three limited edition designer power banks to lucky passengers.
In addition, 500 lucky members of the public will get a fantastic offer to buy a smartphone cable (retail price RM15) for RM1 (including GST). These offers are available when they purchase the cable at a dedicated automated store in KLIA.
Currently, Trendy County is also running a Fly Deals programme in KLIA where various promotions are available for products from Yale, Panasonic Beauty, Belkin, Hasbro, Hot Wheels and Skyblue. Check out the Fly Deals promotion at two Trendy County’s stores located next to Main Gate 3, and after Check-in Counter E-F, at Departure Hall, Level 5, Main Terminal Building.